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Prime bundles free delivery with unlimited video and music stream packages and will debut locally just $6.99 per month. Related: Aussie brands jump on voice-interaction bandwagon following Amazon Alexa's local launch Commenting on the findings, a panel of Kantar and Mindshare representatives were quick to highlight the wider impact of Amazon not just on retail, but marketing and media generally. Kantar A/NZ CEO, Jason Mahoney, said Australian companies were slow to respond to Amazon’s local launch or even recognise the opportunity for

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